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Frequently Asked Questions

Using Express Email Marketing Survey Question Types

Print this Article
Last Updated: May 21, 2017 12:31 PM

When you create surveys, you can add up to 50 questions using several common question types. For each question type, you will provide the question and any additional data needed to set up the survey question. In addition to the general contact information, the available question types are:

Single-answer Multiple Choice

Use a single-answer multiple choice to limit the respondent to selecting just one answer. This question type works best with questions respondents can answer with yes/no or for questions which only have one answer such as "I am...Male/Female."

Single-answer Multiple Choice Sample

Multi-answer Multiple Choice

When you want more than a single response, use the multi-answer question type to provide respondents with the option to select multiple answers. This question type is often used to gather as much information as possible from a respondent, such as interests and/or requests.

Multi-answer Multiple Choice Sample

List

Use a (drop-down) list when you want the respondent to select one answer from many options. List question types let you provide many answer options, much like single-answer multiple choice questions, while taking up less room on your survey page.

List Sample

Rating Scale

A rating scale question lets you provide a numerical range, with or without labels, for the respondent to measure their response.

Rating Sample

You can add up to 50 questions to each survey.

NOTE: Surveys will display as one page. Express Email Marketing surveys do not provide multiple page surveys.

Contact Information

The contact information question type provides an extensive list of options for collecting general personal information about your respondents.

To Add a Contact Information Question

  1. From the Add Question menu, select Contact information.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Contact information.
  5. From each drop-down list, select the name of each field you want to display.
  6. Click Add field to continue adding fields. NOTE: Email is a required field and cannot be removed from the contact information question.
  7. If you want to require respondents to answer this question, select Required question.
  8. Click Save.

NOTE: You can only have one contact information question per survey. By completing the Contact Information Question the user is added as a Contact and a confirmation email is sent to them.

Single-line Text Field

The single-line text field lets you enter a question and additional explanation. You can also specify the type of input field.

To Add a Single-line Question

  1. From the Add Question menu, select Single-line text field.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Single-line text field.
  5. From the Input type menu, select the type of answer you want returned.
  6. If you want to require respondents to answer this question, select Required question.
  7. Click Save.

Multi-line Text Field

The multi-line text field lets you enter a question and additional explanation.

To Add a Multi-line Question

  1. From the Add Question menu, select Multi-line text field.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Multi-line text field.
  5. If you want to require respondents to answer this question, select Required question.
  6. Click Save.

Single-answer Multiple Choice

The single-answer multiple choice question lets you enter a question and additional explanation. You add the answer options and specify the order in which they will be sorted.

To Add a Single-answer Multiple Choice Question

  1. From the Add Question menu, select Single-answer Multiple Choice .
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Single-answer Multiple Choice .
  5. From the Sort order menu, select the order in which you want the answer options to display.
  6. For each answer choice, enter an answer in the numbered option fields. Note: You can click in the last field to add more answer options.
  7. (Optional) If you want to provide an other field, click Add "Other".
  8. If you want to require respondents to answer this question, select Required question.
  9. Click Save.

Multi-answer Multiple Choice

The multi-answer multiple choice question lets you enter questions and additional explanations. You add the answer options and specify the order in which they will be sorted.

To Add a Multi-answer Multiple Choice Question

  1. From the Add Question menu, select Multi-answer Multiple Choice.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Multi-answer Multiple Choice.
  5. From the Sort order menu, select the order in which you want the answer options to display.
  6. For each answer choice, enter an answer in the numbered option fields. Note: You can click in the last field to add more answer options.
  7. (Optional) If you want to provide an other field, click Add "Other".
  8. If you want to require respondents to answer this question, select Required question.
  9. Click Save.

List

The list question type lets you enter a question and additional explanation. You add the answer options and specify the order in which they will be sorted.

To Add a List Question

  1. From the Add Question menu, select List.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select List.
  5. From the Sort order menu, select the order in which you want the answer list items to display.
  6. For each list choice, enter a list option in the numbered option fields. Note: You can click in the last field to add more list options.
  7. If you want to require respondents to answer this question, select Required question.
  8. Click Save.

Rating Scale

The rating scale question lets you enter a question and additional explanation. You specify the scale and optional labels.

To Add a Rating Scale Question

  1. From the Add Question menu, select Rating Scale.
  2. Go to the new question(Q#) box, and then enter the question in the Enter question field.
  3. (Optional) Enter any additional information in the Enter clarifying text field.
  4. From the Answer type menu, select Rating Scale.
  5. From the Scale menu, select the highest rating number for the range.
  6. (Optional) If you want to provide labels, enter the text for each label.
  7. If you want to require respondents to answer this question, select Required question.
  8. Click Save.
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