Creating Custom Questions for the Express Email Marketing Sign-up Form
You can add custom questions to your Express Email Marketing® newsletter sign-up form to learn more about Contacts, which can help you tailor campaign mailings to their interests.
To Create Custom Questions for the Sign-up Form
- Log in to your Account Manager.
- Click Express Email Marketing.
- Click Launch for the account you want to modify.
- Click Sign-Up Forms.
- Below the table, click the Add Field link.
- In the Field Name, select Custom.
- Enter a Field Label. This is the text that displays on the form.
- Select a Type. This defines the kind of information a Contact can provide for the question:
- Text — Contacts can enter text for their response.
- Multi — Contacts can select multiple options. This is useful when you want Contacts to select multiple options for a single question. Click Add Choice to add more options.
- List — Contacts can select from a drop-down list. This is useful when you want Contacts to select one option from a list. Click Add Choice to add more options.
- Number — Contacts can enter a number for their response.
- Date — Contacts can enter a date. (You might want to specify the accepted format in your question, such as 01/01/2000 or 2007-12-31.)
- Phone Number — Contacts can enter their phone number. (You might want to specify the phone number format in your question, such as (123) 456-7890 or 123-456-7890.)
- Website — Contacts can enter their website's URL.
- Click Save.
NOTE: You cannot edit custom fields. Simply delete the field you need to update and create a new field.
After you update the form's questions, click Next to continue building your sign-up form. You must continue through the remaining steps and complete the process before you can publish the form. For more information, see Working With Sign-Up Forms in Express Email Marketing.